Roman rhetoricians knew about a certain rhetorical device called contrarium, which they, however, variably considered either a figure of speech or a certain type of argument, at times even both. This paper will try to analyze the function of this term that vacillates between the realms of stylistic embellishment and argumentation and to elucidate both its logical background and linguistic appearance. In a first section, the development of the concept of contrarium from the Rhetoric to Herennius to Cicero and Quintilian will be sketched. Next, Cicero’s account of the enthymeme in his Topics and its relationship to contrarium will be analyzed and, based on the examples offered by those authors, an analysis of the typical pattern of this type of argument will be given. A study of a selection of examples from Cicero’s writings will reveal their underlying argumentative basis, before finally the persuasive force of the standard phrasing as rhetorical questions will be discussed.
2. Contrarium in Roman Rhetoric
2.1. Contrarium in the Rhetoric to Herennius
In the fourth book of the anonymous Rhetoric to Herennius, which is arguably the oldest extant rhetorical handbook in Latin, most commonly dated to the mid-80s of the first century B.C.E., a feature called contrarium appears within a lengthy list of figures of diction (Rhet. ad Her. 4.25-26). It is defined as a figure “which, of two opposite statements, uses one so as neatly and directly to prove the other.” Unfortunately, the anonymous author does not go into any greater analytic detail. Instead, he prefers to offer a whole series of examples, as follows (trans. Caplan 1954, p. 293, modified):
(1) Now how should you expect one who has ever been hostile to his own interests to be friendly to another’s?
(2) Now why should you think that one who is, as you have learned, a faithless friend, can be an honourable enemy?
(3) How should you expect a person whose arrogance has been insufferable in private life, to be agreeable and self-knowing when in power, and
(4) one who in conversation among friends has never spoken the truth, to refrain from lies before public assemblies?
(5) Do we fear to fight them on the plains when we have hurled them down from the hills?
(6) When they outnumbered us, they were not equal to us; now that we outnumber them, do we fear that they will be superior to us?
It is obvious that in each of these examples one or more pairs of opposites are involved:
(1) own interests versus another’s; hostile versus friendly;
(2) friend versus enemy;
(3) arrogance versus agreeability; private life versus position in power;
(4) truth versus lies; conversation among friends versus public assemblies;
(5) plains versus hills;
(6) them outnumbering us versus us outnumbering them; not even equal versus superior. Read more
1. Introduction: Pragma-Dialectics and the Aims of this Paper
During the last 25 years Frans van Eemeren and Rob Grootendorst have very impressively developed Pragma-Dialectics, i.e. a consensualistic theory of argumentative discourse, which sees the elimination of a difference of opinion as the aim of such discourses and of argumentation. Currently this is the most famous and most discussed approach in argumentation theory in the world.
In what follows I will discuss Pragma-Dialcetics mainly from an epistemological standpoint, i.e. what this theory has to tell us with respect to acquiring true or justified beliefs and knowledge.
Technical note: The discussion rules are the constructional core of Pragma-Dialectics; in addition to a few material changes and to stylistic improvements, these rules have undergone a change in numbering. In this text I will refer to their first English version (E&G 1984, p. 151-175) as “Ro1” etc. (“original (or old) rule no. 1”) and to their most recent statement (E&G 2004, pp. 135-157) as “Rs1” etc. (“Rule in ‘Systematic Theory of Argumentation’ no. 1”). The material changes regard, first, the possibilities of defending (or attacking) a premise (Ro9/Rs7 (E&G 1984, p. 168; 2004, p. 147 f.)); the originally included possibility of common observation has been deleted – which is surprising – and the originally lacking possibility of argumentatively defending a premise included, which is a clear improvement. The second and most important change concerns the argument schemes that may be used for defending a claim: originally only deductive arguments were permitted now non-deductive argument schemes have been added (Ro10/Rs8 (E&G 1984, p. 169; 2004, p. 150)) – a substantial improvement. The following discussion usually refers only to the best version.
2. The Aim of Argumentation and Argumentative Discourse: Elimination of a Difference of Opinion
The whole approach of Pragma-Dialectics is constructed starting from one central theorem about the function of argumentative discourse and argumentation in general. The aim of argumentative discourse and of argumentation, as these are seen and constructed by Pragma-Dialectics, is to eliminate a difference of (expressed) opinion (e.g. E&G 1984, p. 1; 1992, xiii; p. 10; 2004, pp. 52; 57; Eemeren et al. 1996, p. 277) or to resolve a dispute – where “dispute” is understood as: expressed difference of opinion (e.g. E&G 1984, pp. 2; 3; 151). This resolution has taken place if the participants both explicitly agree about the opinion in question. The central task of the theory is to develop rules for rational discussions or discourses; and the value of the rules to be developed is regarded as being identical to the extent to which these rules help to attain the goal of resolving disputes (E&G 1984, pp. 151; 152; cf. 2004, pp. 132-134).
This, obviously, is a consensualistic conception of argumentative discourse and of argumentation, which aims at an unqualified consensus, i.e. a consensus that is not subjected to further conditions.[i] Consensualism defines a clear aim for argumentation and argumentative discourse, which can be the basis for developing a complete argumentation theory, including criteria for good argumentation, good discourse, theory of fallacies, theory of argumentation interpretation, etc. Thus, consensus theory in general, and Pragma-Dialectics in particular, is a full-fledged approach to argumentation theory. Similar and competing full-fledged approaches are, first, the rhetorical approach, which sees convincing an addressee, i.e. creating or raising an addressee’s belief in a thesis, as the aim of argumentation (e.g. Perelman & Olbrechts-Tyteca 1958; Hamblin 1970; Tindale 2004), and, second, the epistemological approach, which sees generating the addressee’s justified belief in the argumentation’s thesis as the standard function of argumentation (e.g. Biro & Siegel 1992,; Feldman 1994; Goldman 1999, ch. 5; Johnson 2000; Lumer 1990; 1991; 2005/2006; Siegel & Biro 1997). As opposed to epistemological theories, both consensus theory and rhetoric aim at an unqualified belief (though in Pragma-Dialectics this is more an expression of a belief than the belief itself); but consensus theory then, unlike rhetoric, requires that both participants share this opinion. Read more
Mark Aakhus & Marcin Lewinski – Toward Polylogical Analysis Of Argumentation: Disagreement Space In The Public Controversy About Fracking
Scott Aikin & John Casey – Don’t Feed The Trolls: Straw Men And Iron Men
Derek Allen – The Very Idea Of Ethical Arguments
Rodica Amel – The Synthetic Function Of Doxastic Dialectics
José Ángelgascón – What Could Virtue Contribute To Argumentation?
R. Jarrod Atchison & John Llewellyn – Don’t Drink That Water!: The Role Of Counter-Intuitive Science In Conspiracy Arguments
Sharon Bailin & Mark Battersby – Conductive Argumentation, Degrees Of Confidence, And The Communication Of Uncertainty
Michael J. Baker – The Integration Of Pragma-Dialectics And Collaborative Learning Research: Argumentation Dialogue, Externalisation And Collective Thinking
V. William Balthrop & Carole Blair – Controversy, Racial Equality, And American World War I Cemeteries In Europe
Natalia Barebina – Interpersonal Argumentation Through The Context Of Distributed Cognition: The Case Of Christian Sermon
Michael D. Baumtrog – Delineating The Reasonable And Rational For Humans
Sarah Bigi – Can Argumentation Skills Become A Therapeutic Resource? Results From An Observational Study In Diabetes Care
J. Anthony Blair – What Is Informal Logic?
Marina Bletsas –The Voices Of Justice – Argumentative Polyphony And Strategic Manoeuvring In Judgement Motivations: An Example From The Italian Constitutional Court
Emma Frances Bloomfield & Kari Storla – Evolutionary Arguments In The Birth Control Debate: Casuistic Shifting In Conservative Rhetoric
Dmitri Bokmelder – Cognitive Biases And Logical Fallacies
David Botting – Reasons Why Arguments And Explanations Are Different
Antonio Bova – A Study Of Undergraduate And Graduate Students’ Argumentation In Learning Contexts Of Higher Education
Emanuele Brambilla – On The Benefits Of Applying Argumentation Theory To Research On The Simultaneous Interpretation Of Political Speeches
Ann E. Burnette & Wayne L. Kraemer – Meeting The Demands Of A Changing Electorate: The political Rhetoric Of Julian Castro And Marco Rubio
Begoña Carrascal & Miguel Mori – Justification And Effectiveness: Critical Thinking And Strategic Maneuvering
Annalisa Cattani – A Reason That Desires, A Desires That Reasons Participatory Art And Guerrilla Advertising
Martha S. Cheng – The Sliding Scales Of Repentance: Understanding Variation In Political Apologies For Infidelity
The Eighth Conference of the International Society for the Study of Argumentation (ISSA), held in Amsterdam from 1 July to 4 July 2014, drew again more submissions for presentations than any ISSA Conference before. After a strict selection procedure, 320 scholars were invited to present their papers at the Conference. In addition, the Conference attracted some 200 interested colleagues and students who attended the presentations and took part in the discussions.
The 2014 ISSA Conference was, like previous ones, an international meeting place for argumentation scholars from a great variety of academic backgrounds and traditions, representing a wide range of academic disciplines and approaches: (speech) communication, logic (formal and informal), rhetoric (classical and modern), philosophy, linguistics, (critical) discourse analysis, pragmatics, law, political science, psychology, education, religious studies, media studies and artificial intelligence.
During the conference, papers were presented on academic argumentation, analogy argumentation, argument and computation, argument schemes, argumentation and cognition, argumentation and criticism, argumentation and culture, argumentation and epistemology, argumentation and ethics, argumentation and finance, argumentation and media, argumentation and norms, argumentation and probability, argumentation and religion, argumentation and speech acts, argumentation and style, argumentation in the public sphere, argumentation structures, argumentative strategies, critical discourse analysis, critical thinking, debate, definitions, education and learning, empirical research, ethos and pathos, fallacies, historical backgrounds, interpersonal argument, legal argumentation, medical argumentation, multimodal argumentation, narrative argument, political argumentation, political argumentation and national transitions, political discourse, practical argument, the Perelman approach, the Toulmin approach, theoretical issues and visual argumentation. In the opinion of the editors, the Proceedings of the Eighth ISSA Conference reflect the current richness of the discipline.
The Proceedings of the Conference are published on CD ROM by Rozenberg Publishers. For the reader’s convenience, in the Proceedings the papers are arranged in the alphabetical order of the authors’ surnames.
The four ISSA board members, Bart Garssen, David Godden, Gordon Mitchell and Francisca Snoeck Henkemans served as editors of the Proceedings. The editors were helped in their reviewing by members of the Department of Speech Communication of the University of Amsterdam. In addition, we received invaluable assistance in preparing the Proceedings from our research assistant Eugen Popa. We thank him very much for his help in getting the manuscripts ready for publication. Last but not least, we would like to thank our publisher Auke van der Berg for the production of these Proceedings.
For their financial support of the conference, the editors would like to express their gratitude to the Dutch-Belgian Speech Communication Association (VIOT), the City of Amsterdam, Springer Academic Publishers, John Benjamins Publishers, the International Learned Institute for Argumentation Studies (ILIAS), and the Sciential International Centre for Scholarship in Argumentation Theory (Sic Sat).
20 November 2014
Bart Garssen, ILIAS & University of Amsterdam
David Godden, Old Dominion University
Gordon Mitchell, University of Pittsburgh
Francisca Snoeck Henkemans, ILIAS & University of Amsterdam
ISSA Proceedings 2014 – Cultural Differences In Political Debate: Comparing Face Threats In U.S., Great Britain, And Egyptian Campaign Debates
Abstract: We compared recent historical debates from the U.S., Great Britain, and Egypt using politeness theory to determine if there were significant cultural differences and/or similarities in the way candidates argued for high office. The transcripts from these debates were coded using a schema based on face threats used in debates. Results indicate some differences between the way U.S. presidential candidates, British leaders, and Egyptian leaders initiate and manage face threats on leadership and competence.
Keywords: Campaign debates, culture, politeness.
This paper explores cultural differences and similarities in argumentation strategies used by candidates in debates for high office. Recent historical campaign debates in Britain and Egypt offer an opportunity to examine cultural differences in reasoning about public affairs. Debates for the office of British Prime Minister were held for the first time in 2010 between Gordon Brown, David Cameron, and Nick Clegg. Similarly, Egypt held the first debate between Abdel Moneim Aboul Fotouh and Amr Moussa. To date, limited amount of work has been done on these historic events (see Benoit & Benoit-Bryan, 2013) and less is known about cultural differences in arguing for office.
Our interest is in the ways candidates manage face concerns in the potentially threatening encounters of campaign debates. These events are held in front of audiences who watch and deliberate over candidates’ political skills. Previous work has examined politeness strategies used by U.S. candidates for the presidency from 1960-2008 (Dailey, Hinck, & Hinck, 2008) and found a trend of declining reasoned exchanges over policy difference while direct attacks on character increased. Comparing the language strategies of the candidates representing different political cultures of the United States, Great Britain, and Egypt will allow us to explore trends in international campaign debate discourse.
2. The debates in context
On April 6, 2010 British Prime Minister Gordon Brown announced that dissolution of parliament and general election would take place in one month, May 6, 2010. At that time, power was relatively evenly divided between Gordon Brown’s Labour party and David Cameron’s Conservatives (Shirbon, 6 April 2010). The Liberal Democrats had a new leader in Nick Clegg. The campaign was significant in the sense that it was one of the few times that the politics of the time might result in a hung parliament, where three leading candidates running for office had not been the situation since 1979 (when Margaret Thatcher led the Conservatives, James Callaghan represented Labour, and David Steel was the candidate advanced by the Liberal party), where all three parties featured new leaders, and where debates were featured for the first time.
Three debates were held about one week apart in the one-month campaign. The first debate concerned domestic policy, the second international policy, and the third economic policy. Although a variety of issues were addressed under each of those subject areas, two main issues were of concern at the time (Shirbon, 6 April 2010). First, Britain was facing an economic crisis much like the U.S. was in the wake of the 2008 recession. Looming before the British government was a huge budget deficit and markets wanted a clear sense of direction regarding how the government would go about responding to the problem. Second, the outgoing parliament had been tarnished with an expenses scandal where one hundred and forty-five members of parliament were accused of inappropriate expenses while serving in office.
The format of the debate featured opening statements lasting one minute for each leader. After the three opening statements, the moderator would then take the first question on the agreed theme. Each leader was given one minute to respond to the question and then each leader had one minute to respond to the answers. The moderator was then allowed to open up the discussion for free debate for up to four minutes. Each leader was then given ninety seconds for a closing statement (BBC, 2010). According to the Select Committee on Communications’ Report (13 May 2014), the debates were a success: “the average viewing figures for each of the debates was 9.4 million (ITV), 4 million (Sky), and 8.1 million (BBC)” p. 12. Read more
ISSA Proceedings 2014 – Toward Polylogical Analysis Of Argumentation: Disagreement Space In The Public Controversy About Fracking
Abstract: This paper offers a new way to make sense of disagreement expansion from a polylogical perspective by incorporating various places (venues), players (parties), and positions (standpoints) into the analysis. The concepts build on prior implicit ideas about disagreement space by suggesting how to more fully account for argumentative context, and its construction, in large-scale complex controversies.
Keywords: argumentation, controversy, deliberation, disagreement space, fracking, polylogue.
Deliberation in the contemporary globalized, mediated environment presents an opportunity for reflecting on method in argument analysis. As we have argued before (Lewiński & Aakhus, 2014), one key conceptual issue is this: while multi-party and multi-position argumentation (polylogue) is prevalent, the analytic apparatus in argumentation studies tends toward dialectical analysis of dyadic disagreements. Such an analysis is posited on a set of often tacit assumptions about argumentation: it typically takes place in a fixed and definable setting where two parties (proponent vs. opponent) exchange reasons and criticisms in order to justify (or refute) some standpoint over which they disagree. Argumentation is thus presumed to be a communicative activity which expands along the lines of a disagreement space co-constructed by the two parties through their argument-relevant speech acts (see Jackson, 1992; van Eemeren et al., 1993, pp. 95ff.).[i]
In this paper, we propose how to make sense of disagreement expansion from a polylogical perspective by incorporating various places (venues), players (parties), and positions (standpoints) into the analysis. We use a case about transporting oil by train drawn from the broader controversy about extraction of shale gas and oil resources using hydraulic fracturing (“fracking”), to which various players (e.g., companies, federal regulators, local communities, environmentalists, professional associations) contribute their conflicting views and arguments. In this way, the controversy develops as a polylogue, which is discourse (logos) among many (poly), that is, a dia-logue more complex than simple dialogue (discourse between two) typically used to model and analyze argumentation (Lewiński, 2014). The paper contributes to argumentation theory by developing polylogical analysis, which is important for advancing understanding of large-scale, multi-party argumentation (Aakhus & Lewiński, 2011).
2. Argumentation analysis of public controversies over energy production
To see how the dyadic assumptions about argumentation hide the polylogical character of disagreement expansion in public controversies, we consider some analyses of argumentation over energy production, as it is a constant source of contemporary public controversy. The economic, social, political, and environmental impacts of various technologies (coal, natural gas, oil, nuclear power, hydropower, wind and solar energy, etc.) are hotly debated between all the parties involved: from producers, distributors, state regulators, environmental groups, consumers, to local communities affected by energy production. Read more