ISSA Proceedings 1998 – Language, Words And Expressive Speech Acts


ISSAlogo1998This essay is in three parts; each subsequent part shorter than the previous. In the first I discuss the Principle of Pragmatic Emotionalization, (Gilbert, 1997a) and the role of emotion in argumentation. The specific issue concerns the role of emotional messages in argument. This is used as a foundation for the second part where I will describe the role of expressive speech acts, or, as I will call them, emotional message acts, in everyday argumentation. Finally, I say a very few words regarding the question as to whether or not we are doing Argumentation Theory or Psychology in studying emotional argumentation.
To begin with, I must reiterate that the role of emotion is significant and can be crucial to both the comprehension of a position and the resolution or settlement of an argument. I have argued these points at length elsewhere, and rather then repeat myself in the limited time available, in this discussion I shall simply assume the following. Emotions invariably enter into argumentation (Gilbert, 1996). Emotional interaction can be observed and structured as informational cues (Gilbert, 1995, 1997).

(3) Arguments can have emotional data, warrants or claims (ibid.).

1. The Principle of Pragmatic Emotionalization
The Principle of Pragmatic Emotionalization [PPE] is a cornerstone in interpreting the role that emotion plays in argumentation.
The principle relies on a discord or inconsistency between the words being uttered and the message being communicated. Put another way, when emotion and logic are in agreement, there is no difficulty; we know how to deal with such situations. Emotion plays the role we expect it to, communicating information about our internal states, feelings, beliefs and desires. However, in other circumstances, our communicative tools tell us that there is something wrong, a discordance. In these interactions the principle plays an important role. The principle is as follows.

The Principle of Pragmatic Emotionalization:
Given that a communicator is presenting an emotional message that is inconsistent with the logical message, then the recipient may assume that
1. the logical message may not be reliable, and/or
2. the complete message may be compound, and/or
3. the goals of the communicator may have been misidentified, and/or
4. the communicator’s position may not have been fully exposed. Read more

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ISSA Proceedings 1998 – Dialethic Dialogue


ISSAlogo19981. Introduction
In this paper we discuss the use of the Hamblin/Mackenzie Formal Dialectic (HMFD) for the classical/non-classical debate about the status of contradictions and of non-trival inconsistent theories. Some of the central issues have been addressed in (Mackenzie and Priest 1990), and we discuss their stance.
It will be argued that the Mackenzie-Priest stance poses difficulties for the classical viewpoint. These are difficulties which have to do with debating the questions. In a discussion of the difficulties about the debate, argument will be presented which is deeply pessimistic about the resolution of these debate difficulties. The question for us is, “How can the argument continue? Can such profound difference be amenable to rational or reasonable argument?”

We begin by setting out a HMFD system in a condensed form, with focus on the features which are salient to the question of the debate. The system contains certain restrictions which are classical in nature. These restrictions give HMFD an apparently strong bias against dialetheism.
We consider how the HMFD restrictions work in practice, and see if they need to be modified so as to better serve the debate about dialetheism without begging the question. In this context, we consider some comments of (John Woods 1997) about both the argument against disjunctive syllogism and the well known set theory paradox in the Russell-Frege correspondence.
The comments were made in response to a dialogue system presented in (Girle “Belief Sets and Commitment Stores” 1997).

2. Hamblin/Mackenzie Formal Dialectic (HMFD)
There are many formal dialogue systems. (We note in passing: Barth and Martens 1984, Hamblin 1970, Mackenzie 1979, 1984, Walton 1984, and Walton and Krabbe 1995.) Despite differences between the systems, they have several things in common.
There are four main elements in most dialogue-logics. First, there is interaction between dialogue participants – the minimal case being two participants. The interaction is represented in the obvious way as a sequence of locution events. The dialogue-logic also has syntactic stipulations concerning the types of locutions with which the logic will deal. The locutions include: statements, responses of various sorts, questions of various kinds, and withdrawals. Locutions are used by the participants in a dialogue to form a sequence of locution events. In setting out a dialogue we number locutions to indicate their order in the dialogue. These numbers are somewhat like the numberings of formulas in a proof.
The second element is a set of commitment stores, one for each participant in the sequence. Commitment stores are neither deductively closed nor necessarily logically consistent. The third element is a set of Commitment Store Rules. Each participant’s commitment store is added to and subtracted from according to what statements, questions, answers and withdrawals are used by participants in the dialogue, subject only to the rules. For example, there may be a rule that if a participant asserts that P, then P is added to everyone’s commitment store. If anyone disagrees, then they must explicitly deny P. Such a condition gives expression to the notion that we mostly believe what people say. Read more

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ISSA Proceedings 1998 – Looking At Argumentation Through Communicative Intentions: Ways To Define Fallacies


ISSAlogo19981. American print media argumentation and the notion of fallacy
The paper has three closely related purposes to fulfill. The first main purpose is to identify American print media arguers’ communicative strategies; establish a cause-effect relationship between the illocutionary forces of argumentative discourses as illocutionary act complexes and their perlocutionary effects; and, as stated in the title of the paper, to present ways to define fallacies by looking at argumentation through communicative intentions of the authors of the discourses. The second purpose is to present a tool with which it would be possible to describe the means by which emotional appeal is created. The third purpose is to make a clear distinction between an illocutionary force of asserting/claiming and that of stating, and demonstrate the importance of this distinction in the study of argumentation.
In order to identify fallacies, we should first make it clear how we define the notion of fallacy in this paper. To do that, we have to define the type of dialogue we deal with in the American print media. D. Walton identifies ten specific types of dialogue according to the goals parties seek to achieve. A dialogue is defined as “an exchange of speech acts between two speech partners in turn-taking sequence aimed at a collective goal” (Walton 1992: 19). With the exception of the genre of interview, whose analysis will not be a focus of our study since the goal of an interview is seeking information, not arguing points of view, American print media do not contain direct dialogues but rather are sites of a deferred type of dialogue where the two parties’ reactions are presented in monologues separated from each other in time and space. However, this type of dialogue allows American print media authors to carry on an ongoing discussion of various issues. The real target audience of an American print media arguer is not an “official” antagonist in discussion, but the reader who is presumed to be a real antagonist in dispute, since to communicate news and opinion to the reader are the two main mass media functions. The real goal of both parties in most American print media dialogues is not to arrive at the truth of a matter, but to win a dispute. In other words we witness in the American print media a deferred persuasion dialogue. In terms of extent to which the American print media deferred dialogue resembles the critical discussion in the format of a direct dialogue, three types of American print media discussion can be identified.

The first type of American print media discussion, the most similar to critical discussion, occurs in the genre of letters to the editor whose authors react directly either to an editorial or to another letter to the editor. The dialogue is focused on one specific topic, and the parties of the dialogue advocate opposite positions on the issue. Obviously, both parties in the discussion are rather concerned to defeat the official active opponent but the main goal, however, of either party still remains to achieve persuasion of the passive reader. The second type of American print media discussion is manifest on the Pro/Con section of a newspaper or magazine. Again, the discussion focuses on one particular topic. The arguers do not react directly to an opposing discourse because neither party is familiar with the particular discourse their discourse will be juxtaposed with. While they are only asked to submit a text in support of a position in the argument they advocate, because of the specificity of the topic, they often show good knowledge of opposing arguments and rebut them. The third type of American print media discussion may be reconstructed on a larger scale across various American print media sources. Publications can be found in different American newspapers or magazines that focus on a number of related issues, including an issue common to both opposing parties, but one will find almost no rebuttals of specific arguments contained in the opposing discourse. Obviously, the last type of American print media discussion is the least similar to the critical discussion we deal with in real dialogue.

In this paper we shall consider two discourses contained in two articles published in the Health magazine’s Pro/Con section (September 1993). According to our classification this discussion belongs to the second type of American print media discussion. Both parties’ primary goals are to achieve persuasion of the reader. That is why we ought to use a rhetorical audience-oriented discourse analysis rather than a dialectical resolution-oriented one. Since, therefore, our interest will be centered on the factors affecting the cogency of argumentative discourse, we will use the traditional “rhetorical” notion of fallacy where a fallacy is an argument that “seems to be valid but is not so” (Hamblin 1970: 12). Read more

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ISSA Proceedings 1998 – How Rhetoric Became A Science


ISSAlogo1998Our day has witnessed the establishment of new disciplines running from women’s, to ethnic, to multi-cultural studies, to name but a few representative of this academic current. From antiquity to the end of the 19th century the aspect of Argumentation Theory which was understood as rhetoric was an officially recognised discipline. It was recognised as one of the traditional seven Liberal Arts. How did rhetoric achieve this status? What is there to be learned from the rationales that raised it to this status which is relevant to coming to grips with the status, inclusive of their justifications, their need for models, their self-understandings, of the new disciplines of our day? Can a recovery of the grounds for the establishment of the traditional liberal arts shed light on these and associated questions? To answer, however tentatively, these questions is the aim of this paper.
The seven liberal arts, the quadrivium and trivium, have had an extraordinary run. For two millennia in one form or another they provide the backdrop or the foreground of higher education. But of these seven there is only one which has a source text whose name is coextensive with the art. Aristotle’s Rhetoric and the trivial art of Rhetoric share this common trait. Moreover through all of the vicissitudes of the history of rhetoric from antiquity through the Christian ages, dark and middle, through the renaissance, and into the modern age, Aristotle’s text in sometimes hidden and other times manifest ways has been a source and authority for the discipline of rhetoric.
In order to appreciate what Aristotle accomplished for rhetoric with his Rhetoric it is necessary to orient ourselves along an appropriate chronological parameter. Looked at retrospectively from the perspective of 1998 or of 1298, in the decades of William of Moerbke’s translation of this work into Latin, it’s a done thing. But looked at prospectively, with the assumption that there is nothing in the text which suggests Aristotle anticipated future developments one can search for the conditions which transformed a sometime misprised techne into a Liberal Art. With that said, allow me to focus on a few selected ways of coming to grips with these issues. Read more

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ISSA Proceedings 1998 – Root Metaphors And Critical Inquiry Into Social Controversies: Redeeming Stephen Pepper In And For The Study Of Argument


ISSAlogo1998Human communication is an unfinished social and cultural project undertaken anew by each generation. Yet the constellation of controversy on both large and small scales may be discovered when competing understandings of communication come at odds within and across fora. Whatever the particular or local stakes of a controversy, the understandings which ground arguments advancing a particular cause or point of view put at risk by opening up to interest and inspection the modes of communication and styles of thinking which are imbricated in the discussion. This essay examines four root metaphors which ground versions of communication in certain values: mechanism, formism, contextualism, and organicism.
Critical inquiry into controversy takes upon itself the responsibility of engagement, that is of reading what the debate has to say about reason and communication as social practices. Reading a controversy requires a descriptive phase where the world is explicated in its coherence and incoherence, agreements and disagreements, shared assumptions and contested differences by advocates. The reading is an examination of how disagreement and communication rendered possible by the discourses.
One approach taken in recent studies of argument has been to develop the notion of “argument communities, “with overlapping, multiple contextualization of communication conventions, genres and rules. This notion appears to offer a situated view of argument practices compatible with the controversial. But however helpful such work can be in disclosing diversity and combating hidden analytical prejudices, it does not go far enough to assess what is at stake in the communicative engagement. What does the text put at risk?
Critical intervention into controversies is necessary because categories among reason and communication are themselves put at risk through practice. Root metaphors can open the arc of controversy by offering grounds for the critique of practice inconsistent with the metaphor. Controversies exhibit opposition as a kind of drawing from or occupation of root metaphors. Indeed, the purification of root metaphors, or reduction of argument to a single ground, can itself become an object of controversy. Root metaphors as places for a dynamic of controversy account for institutional arguments insofar as a root metaphor offers a line of argument that can integrate the practices of an institution while leaving open ever greater spaces for opposition. The drawing from alternative groundings gives to controversy its unstable alliances of motives and its combination of “fruitful ambiguity” where people support the same thing but for different reasons. Finally, communication itself is grounded in world hypotheses that employ root metaphors as ways of making acts of discourse for self and others.
The emphasis in this essay upon the relationship between root metaphors and communicative practice differentiates our approach sharply from previous appropriations of Pepper’s categories within schemes of interpretation that make the metaphors incommensurable, and thus incapable of intellectual intercourse. White, in particular reduces Pepper’s root metaphors from cultural resources to particular forms or notions of historical consciousness that are assumed by, and characterize, the philosophical thinking of particular historians (13). They become tools to classify historiographic specimens
according to their qualities as cognitively responsible discourses. What is at stake for the study of argument practices in the dispute between Pepper’s and White’s appropriations of root metaphors is the very flexibility of those practices as conceived by the positioning of the metaphors within their theories. White’s reduction of the metaphors to mere perspectives of individual historians assumed without further argument makes the metaphors incommensurable in practice. It assumes that the root metaphor explanations in historical narratives can be communicated with no risks of failure. The contextualizing discussions in Pepper’s book about the root metaphors opens space for an alternative interpretation of them as sites of production whose ability to shape practice are always in jeopardy because of the interplay of dependence and autonomy in particular institutional disputes. Read more

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ISSA Proceedings 1998 – Good Argumentation Without Resolution


ISSAlogo19981. Introduction
Three lines of inquiry have converged on a single conception of the function, end or aim of argumentation: that argumentation is the rational method for resolving differences of opinion. This conception has of course received its clearest expression in the works of our conference hosts, the Amsterdam school of pragma-dialectics. “Inspired by Karl Popper’s critical rationalism” for scientific inquiry (van Eemeren, Grootendorst, Henkemans et al. 1996 (“FAT”): 274), the pragma-dialecticians have grounded their project in an ideal model of argumentation, the critical discussion. Critical discussions serve to resolve disagreements in a way that is “recognized by both parties as correct, justified, and rational” (van Eemeren, Grootendorst, Jackson & Jacobs 1993 (“RAD”): 25). A standpoint is advanced; criticisms are raised against it and responses developed; when the opponent is convinced to accept or the proponent convinced to withdraw the standpoint, the process concludes. In the pragma-dialectical view, argumentation is to be evaluated according to its contribution to the critical discussion, that is, its contribution to resolving the disagreement. Rules of argumentative engagement are justified because they secure this goal and particular argumentative moves excluded as fallacies because they hinder it (van Eemeren & Grootendorst 1992 (“ACF”): 104).
The same conception has emerged within the tradition of scholarship associated with the teaching and practice of collegiate debate in the United States, and especially in the work of Douglas Ehninger. Ehninger starts from the Deweyian notion that we best solve social problems through group discussion and argues that this ideal encompasses also the more adversarial procedure of debate. Debate too is a critical – that is, reflective, reason-actualizing – and cooperative method for settling differences (Ehninger 1958: 27). “The function of debate,” Ehninger affirms, “is to enable men to make collective choices and decisions critically when inferential questions become subjects for dispute” (Ehninger & Brockriede 1963: 15). This is a normative, not an empirical, claim. If debate does not always resolve disagreements, it is a result of human failings, not of a weakness in the method; participants in a debate must discipline themselves to meet its strictures, not use it as an instrument to achieve victory (Ibid.: 17-9).
A third line of inquiry has been pursued by political theorists swayed by Habermas (cf. Habermas 1996, Cohen, 1989, Manin 1987). Seeking to establish the legitimacy of democratic political institutions, some theorists have shifted from looking for principles to which all rational citizens must consent to looking for procedures through which such a universal and rational consensus can be attained. These, they agree, are procedures of speech, and in particular, the procedures of deliberation. Though other speech acts are involved in deliberation – for example, speech securing the free flow of information throughout society – it is clear that one of the central activities of deliberation is arguing. The deliberation theorists thus implicitly adopt a conception of argumentation in which argumentation ideally performs the function of rationally and therefore legitimately resolving differences of opinion. Read more

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